Ever wonder why Fortune 500 companies buy eco-friendly promotional products? Here are five reasons why the titans of business depend on eco-friendly promotional items to advance their image and reputation.
- Promotes an environmentally conscious image. Nothing tells your customers you care about the environment more than associating your image with eco friendly promotional products. Various investigations directed by the PPAI (Promotional Products International Association) and other free third-parties have uncovered that customers engage a high rate of review (around 66% of individuals overviewed) with particular sponsors who effectively work with eco-friendly endowments. High quality, eco-friendly products creates an enduring impression on many people who increasingly care about the well-being of the planet.
- Reduces your carbon footprint. While eco-friendly products are good for your brand, that’s only because they are good for the planet as well. Eco-friendly promotional items can greatly diminish the carbon footprint you and your business create. Everything from natural and biodegradable textures to biodegradable corn plastic that keep PCs from squandering kilowatts all lessen your carbon impression. Urge your representatives to get the message out by having them given out eco-friendly giveaways to their family and companions. Take your ecologically-conscious mind one step further and pick reused stock or seeded paper for your mailing and printing services.
Want your business to be more environmentally conscious?
- Try not to disregard the impact. In the event that you think green promotional products are a passing prevailing fashion, reconsider. Contextual analyses after contextual analyses are being distributed by businesses that have been seen to maintain development and expand incomes by marking with green promotional products. Various Fortune 500 companies have depended on green promotional items to assist their image’s picture for years, even decades – before it was “trendy”. If huge enterprises with resilience are spending a little more effort and money on these products, then maybe they are doing something right!
- Knowledge is power. Do your own research on what makes a product “green”. Take a gander at the distinctive promotional items Fortune 500 companies use to facilitate their image. Recognise what makes a texture natural or what the FTC determines is adequate “green” items before you hop in and put your logo on the first eco-friendly promotional products you find. Pick items that line up with your product or service. Connect a little reused tag to your promo item that features ways your customers can save money by becoming all the more earth cognisant. This important data may very well make it on your customer’s cooler for a considerable length of time.
The bottom line is that promotional products have resilience. Eco friendly promotional products, such as tote bags and wearables, can give your business a totally new image. Radio advertisement travels all round in 15 seconds, while your newspaper promotion stays outdoors in the reusing container. With regards to picking eco-friendly promotional items for your next marketing crusade, consider the utility of the item you are acquiring. Will it be applicable a year or two in the future? Does is hold a usability factor in the mind of the beneficiary? At the end of the day, any eco friendly company products you choose will have a positive impact on your business – and the environment.